Kathy Dempsey, Editor
The MLS newsletter is the premier source of ideas and news for savvy marketers. Whether you work in a corporate, special, academic, or public library, MLS will help you call attention to your library, your services, and your worth to your organization and the community you
serve. Itís the ONE source you need if you are serious about attracting new users and keeping the old ones coming back.
MLS will provide you with valuable, how-to information on developing integrated marketing strategies, creating powerful marketing materials, organizing special traffic-generation programs, communicating positively with clients, acquiring critical library/information center funding, getting the best job and the best tools to work with, and so much more.
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